Kev Ua Lag Luam Tsiaj Khoom Noj Zoo Tshaj Plaws, Thiab Kev Ua Lag Luam Tsiaj Tsiaj Tsiaj Ua Lag Luam tau poob qis nrog Cat Snack Market, Tab sis Cat Snack Market tau txhim kho zoo hauv Tmall, nrog kev muag khoom loj hlob ntawm 21%.Seb cov khoom noj txom ncauj miv noj qab haus huv yog qhov tseem ceeb rau cov neeg siv khoom, ua raws li cov khoom noj sib luag, thiab qhov tseem ceeb ntawm kev ntim khoom tsis yog siab.Muab piv nrog cov khoom noj txom ncauj, cov neeg siv khoom tau tso siab rau qhov kev cia siab tshiab rau cov khoom lag luam, cov khoom siv raw, cov khoom siv, thiab ntim khoom, thiab tsim kom muaj kev sib xyaw ua ke ntawm ntau yam xwm txheej los ntawm kev xaav ntawm Cross-Product.
1. Cov kaus poom
Cov kaus poom miv yog lub zog tseem ceeb ntawm Cat Khoom noj txom ncauj.Lub ntsiab sib txawv ntawm cov khoom los ntawm pej xeem mus rau siab -End yog cov ntsiab lus nqaij thiab nqaij hom.
2. Cat Frozen Thiab Qhuav
Kev loj hlob ntawm miv khov thiab qhuav qhuav yog ci, thiab nws txoj kev loj hlob yog siab dua li tag nrho cov khoom noj txom ncauj miv.Cov khoom lag luam feem ntau pheej yig hauv Kev Ua Lag Luam Loj, Thaum Lub Lag Luam High-End tseem ceeb rau cov khoom siv raw thiab thev naus laus zis.
3. Cat Sawb
Cat Category yog loj hlob tsis tu ncua.Ntau theem ntawm Cat Markets tsis txawv ntawm cov nqaij nyoos nyoos, tab sis siab dua -End Markets yuav hais txog cov qauv huv thiab ua noj ua haus.
Catal Snack Consumer Portrait Portrait Thiab Demand
1. Cat Snack Crowd Portrait Portrait
Miv Khoom noj txom ncauj feem ntau yog cov poj niam hluas nyob hauv thawj-tier thiab thib ob-tier nroog, ntawm cov neeg ua haujlwm Dawb-Collar yog qhov tseem ceeb dua.
2. Cov yam ntxwv ntawm cov neeg siv khoom sib txawv
Seb cov khoom noj txom ncauj miv noj qab haus huv yog qhov kev txhawj xeeb tshaj plaws rau cov neeg siv khoom.Ua raws li Palatability ntawm zaub mov, qhov tseem ceeb ntawm kev ntim khoom tsis yog siab.
3. Vim li cas thiaj yuav khoom
Cov neeg siv khoom feem ntau yog siv rau cov khoom noj txom ncauj rau miv kom muab nqi zog lossis them nyiaj rau miv.
4. Ua kom Qhov Tseem Ceeb Ntawm Kev Ntseeg Siab
Thaum xaiv ib hom, Tus Neeg Tsiaj Tsiaj Hluas tso siab rau cov lus pom zoo ntawm cov phooj ywg, thiab tus tswv tsiaj qub tau siv ntau dua los nrhiav kev tshawb fawb los ntawm nws tus kheej.
Plaub Yam Tseem Ceeb Ntawm Miv Khoom Noj Thiab Khoom Noj
1. Khoom noj txom ncauj Staple Food
Cov Raw Materials thiab txheej txheem ntawm Cat Snacks yog maj mam ze rau qib khoom noj khoom haus.Khoom noj khoom haus ntawm Cat Snacks yog qhov tseem ceeb tshaj plaws ntawm cov neeg siv khoom.Protein Thiab Nplej Nplej kuj nrov.Cov khoom noj khoom txom ncauj nyiam cov khoom noj khoom haus.Kev pub mis ntau yog siab, thiab 30% ntawm cov neeg siv khoom noj cov khoom noj txom ncauj miv txhua hnub.
2. Khoom noj txom ncauj
Seb cov khoom noj txom ncauj miv noj qab haus huv yog qhov tseem ceeb thaum cov neeg siv khoom yuav.Ntawm Tag Nrho Cov Khoom Noj Qab Zib Miv, Ntau Thiab Ntxiv Ntxiv Rau "0" Ntxiv;Thaum Yuav Miv Khoom Noj Qab Haus Huv, Seb cov qauv thiab cov ntaub ntawv nyoos raug ntxuav rau hauv qhov tseem ceeb;Cov neeg tau txais kev pab kuj tseem txaus siab rau txhua yam khoom noj txom ncauj miv noj qab haus huv.
3. Ntau yam Morphology
Cov khoom noj txom ncauj yog qhov xav tau ntawm kev cuam tshuam nrog miv, thiab cov neeg siv khoom txaus siab sim ntau yam khoom noj txom ncauj kom zoo dua cuam tshuam nrog miv;Ntau thiab ntau tus tswv tsiaj kho miv li "Cov me nyuam plaub hau", yog li ntawd tib neeg txoj kev xav tau zaub mov kuj tseem siv tau rau miv, xws li miv, xws li miv, xws li miv, xws li miv, xws li miv, xws li miv, xws li miv. , Xws li miv, Xws li miv, xws li: ncuav mog qab zib hnub yug, Cheese Stick, thiab lwm yam.;Lub Deliciousness thiab Playability ntawm cov khoom noj txom ncauj tau ntxim nyiam ntawm cov neeg siv khoom tib lub sijhawm, xws li: Funny Cat Stick + Khoom noj txom ncauj.
4. Cov Khoom Qhia me me
Cov neeg siv khoom nyiam ua cov neeg siv khoom thaum ntxov hauv cov khoom noj txom ncauj thiab yuav cov lus qhia me me ntawm ntau yam tsw.Cov neeg siv khoom pib xaiv cov qoob loo loj, tab sis cia cov miv sim ntau cov khoom noj txom ncauj.Nkag Mus Rau Lub Ntsiab Lus;Siv los txhim kho kev sib tham txhua hnub, Thiab tseem ntxiv rau miv.Ntau qhov xwm txheej thiab kev thov ua rau cov neeg siv khoom nyiam sim khoom noj txom ncauj ntxiv.
Post lub sij hawm: Feb-02-2023